The rapper-turned-mogul brings curated action content and new business ventures to international audiences
50 Cent has announced the international expansion of his successful TV channel, 50 Cent Action, bringing it to the UK as a subscription-based service.
Originally launched in the U.S. in December and free to watch on Roku, the channel has quickly risen through the ranks, landing in the top 5% of over 500 Roku channels. Now, UK audiences can access the service for £3.99 per month, with curated programming that includes films starring 50 himself, such as Righteous Kill, The Expendables 4, and 13, along with content from Lionsgate’s extensive library and episodes from the rapper’s acclaimed Power franchise.
Speaking to Deadline, 50 shared his enthusiasm: “Everybody loves London… I have a huge audience here that hasn’t been able to participate with us. Now they get a chance to see it.”
In addition to the UK launch, 50 Cent is expanding his business empire with plans to convert the Stageworks building in Shreveport, Louisiana, into a multi-use sports and entertainment venue. Leased for just $200 per month, the facility will host events ranging from concerts to combat sports.
With streaming and real estate moves, 50 Cent’s empire shows no signs of slowing down.