Kendrick Lamar says he’s been working on a new sound

Kendrick Lamar Says He's Been Working On A New Sound
Kendrick Lamar in the video for "LOVE."

Kendrick Lamar has been missed

Kendrick Lamar dropped his last album Damn in 2017 and fans have been growing impatient to receive another classic from K-Dot. After all, it’s only necessary for an artist to take all the time they need to create a masterpiece. Kenny is known for that, quality over quantity.

Kendrick Lamar along with his protégé Baby Keem will be featured on the upcoming i-D Magazine’s 40th anniversary cover story. K-Dot and Keem were both interviewed by the Media house. In the interview, Lamar revealed that he has been thinking on how to create a new sound, suggesting that his upcoming album will sound as fresh as ever. “I spend the whole year just thinking about how I’m gonna execute a new sound, I can’t do the same thing over and over, I need something to get me excited.” said the DNA rapper.

Read: Baby Keem and Kendrick Lamar are cousins

He also spoke about the trouble he’s been having on following up his fan-favorite and sophomore album Good Kid; mAAd City. “I remember the sophomore jinx of Good Kid M.A.A.D City; it was for that year and for that time,” he reveals, adding “I was in a different space in my life. I already knew off the top I can’t make Good Kid M.A.A.D City Part Two. The second I’m making that, it’s corny bro. That takes the feeling away from the first. I need that muhfucka to live in its own world. Then boom, To Pimp A Butterfly. Some people love it to death, some people hate it.”

Back in January, Billboard’s columnist Bill Werde tweeted a word he heard from a friend that Kendrick’s next album is complete and rock-influenced. The interview is possibly confirming these rumors.