Kendrick Lamar says he’s been working on a new sound

Kendrick Lamar has been missed

Kendrick Lamar dropped his last album Damn in 2017 and fans have been growing impatient to receive another classic from K-Dot. After all, it’s only necessary for an artist to take all the time they need to create a masterpiece. Kenny is known for that, quality over quantity.

Kendrick Lamar along with his protégé Baby Keem will be featured on the upcoming i-D Magazine’s 40th anniversary cover story. K-Dot and Keem were both interviewed by the Media house. In the interview, Lamar revealed that he has been thinking on how to create a new sound, suggesting that his upcoming album will sound as fresh as ever. “I spend the whole year just thinking about how I’m gonna execute a new sound, I can’t do the same thing over and over, I need something to get me excited.” said the DNA rapper.

Read: Baby Keem and Kendrick Lamar are cousins

View this post on Instagram

Introducing the first cover stars of i-D’s 40th Anniversary Issue, @kendricklamar and @keem ⁣ At the link in bio, one of the most important artists of his generation hits pause to talk with one of most exciting new rappers on the planet.⁣ ⁣ On sale now at⁣⁣⁣ 🛒⁣⁣⁣⁣⁣⁣⁣⁣ ⁣⁣⁣⁣⁣⁣⁣⁣ [The 40th Anniversary Issue, No. 361, Autumn 2020]⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣⁣ ⁣ Handwriting by Futura 2000 @futuradosmil⁣ .⁣ .⁣ .⁣ Photography @_glen_luchford⁣ Fashion director @mr_carlos_nazario⁣ Editor in Chief and Creative Director @alastairmckimm⁣⁣⁠⁣ Creative Direction, Art Direction and Editorial Design @LauraGenninger @Studio191ny⁣ Styling (Kendrick) @dianne⁣ Styling (Baby Keem) @taylor__mcneill⁣ Grooming (Kendrick Lamar and skin for Baby Keem) @tashareikobrown using Chanel. ⁣ Grooming (Baby Keem) @shafic_tayara using GETFBN. ⁣ Casting @samuel_ellis for DMCASTING⁣ Kendrick Lamar wears jacket @yproject_official x @canadagoose. Hoodie @stussy. Trousers @carharttwip. ⁣ Baby Keem wears jacket @wtaps_tokyo. T-shirt @johnelliottco. Trousers @carharttwip.⁣ #Legacy #KendrickLamar #BabyKeem #pgLang

A post shared by i-D (@i_d) on

He also spoke about the trouble he’s been having on following up his fan-favorite and sophomore album Good Kid; mAAd City. “I remember the sophomore jinx of Good Kid M.A.A.D City; it was for that year and for that time,” he reveals, adding “I was in a different space in my life. I already knew off the top I can’t make Good Kid M.A.A.D City Part Two. The second I’m making that, it’s corny bro. That takes the feeling away from the first. I need that muhfucka to live in its own world. Then boom, To Pimp A Butterfly. Some people love it to death, some people hate it.”

Back in January, Billboard’s columnist Bill Werde tweeted a word he heard from a friend that Kendrick’s next album is complete and rock-influenced. The interview is possibly confirming these rumors.