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MC Hammer’s ‘Please Hammer, Don’t Hurt ‘Em” was the first Hip-Hop album to go Diamond

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Please Hammer, Don’t Hurt ‘Em (Released February 12, 1990), the third studio album by MC Hammer was the first hip-hop album to sell 10 million units and go diamond. The album was produced, recorded, and mixed by Felton Pilate and James Earley and released by Capitol Records.

Please Hammer, Don’t Hurt ‘Em spent 21 weeks at No. 1 the Billboard 200 with the help of its biggest hit “U Can’t Touch This” and 28 weeks at No. 1 on the Top R&B/Hip-Hop Albums chart. The album was was certified diamond on April 15, 1991, just 14 months after its release.

Read: Run-DMC’s ‘Raising Hell’ was the first hip-hop album to go platinum

MC Hammer’s 'Please Hammer, Don't Hurt 'Em” (1990) was the first hip-hop album to go diamond.

Please Hammer, Don’t Hurt ‘Em tracklist

  1. “Here Comes the Hammer”
  2. “U Can’t Touch This”
  3. “Have You Seen Her”
  4. “Yo!! Sweetness”
  5. “Help the Children”
  6. “On Your Face”
  7. “Dancin’ Machine”
  8. “Pray”
  9. “Crime Story”
  10. “She’s Soft and Wet”
  11. “Black is Black”
  12. “Let’s Go Deeper”
  13. “Work This”

As the first hip-hop album to go diamond and selling 14 million units within a year, Please Hammer, Don’t Hurt ‘Em‘s massive commercial success helped push MC Hammer and the Hip-Hop genre into a global phenomenon.

Purchase our 100 Hip-Hop Facts (1973-2000) Book

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